Privacy Policy


Privacy Policy

MAVI WORLD LLC 

Effective January 2nd, 2020

MAVI WORLD LLC (“The LLC”) is committed to protecting your privacy and collecting only the minimum amount of information necessary to provide users with the content and services on https://alphafitnessmen.com/  and its subpages (“the Site”).

This privacy policy sets out how we collect, store and use information about you when you use or interact with our Site and where we otherwise obtain or collect information about you. It is our intention to be transparent and fair about how we handle information about you.  

Please read this privacy policy carefully, as your access to and use of our Site signifies that you have read, understand and agree to all terms within this privacy policy. If you do not agree with any part of this privacy policy or our terms, please do not access or continue to use our Site or otherwise submit your personal data.  

Information We Collect

This privacy policy applies to information we collect (i) on this Site; (ii) in e-mail, text and other communications between you and this Site; or (iii) when you interact with our advertising and applications on third-party websites and services if those applications or advertising include links to this privacy policy.  

It does not apply to information collected by: (i) us offline or through any other means, including on any other website operated by us or any third party (including our affiliates and subsidiaries); or (ii) any third party (including our affiliates and subsidiaries), including through any application or content (including advertising) that may link to or be accessible from or on the Site. We do not control these third-party websites and are not responsible for their privacy practices.

Personal Data or Personal Information as used herein, means any information about an individual from which that person can be identified. Information that has been either anonymized or pseudonymized is not considered Personal Data.  

Information You Provide to Us

We collect information that you provide directly to us, for example, when you fill out an application for services or membership, choose a viewing filter, rate or comment on content, add items to your Favorites, communicate with us (via email, a contact form, postal mail, or otherwise), or make purchases on the Site.  

In order to use certain features of our Site, You must complete an application. We collect and store the data you provide, including your email address, name, and any other information you may submit at your discretion as a message.

If you make purchases, we collect data as necessary to process your order. In order to process your payment we use third party payment processors.  For security, we do not collect or store sensitive cardholder data, such as cardholder name, full credit card numbers or billing address data.

If you contact us for support or to report a problem or concern (regardless of whether you have completed an application), we collect and store your contact information, messages, and other data about you like your name, email address, location, browser version, operating system, IP address, and any other data you provide or that we collect through automated means (detailed below).  We use this data to respond to you and research your question or concern, in accordance with this Privacy Policy.

Your submission of your email address and application for Membership will be considered permission to solicit you for additional services we offer.  You may request that we stop sending you emails at any time.

Information we Collect Automatically

We automatically collect the following information about you:

  • Technical information, such as your IP address, type of device being used to access the Site, browser and operating system type and version, and similar system data.
  • Usage Data includes information about how you use our Site, products and services.
  • Marketing and Communications Data that includes your preferences in receiving marketing from us and our third parties and your communication preferences.

We may also collect, use and share your data to produce and share aggregated insights that do not identify you, but may be derived from your personal data.  This is not considered personal data as this data does not directly or indirectly reveal your identity. 

As you navigate through and interact with our Site, we use automatic data collection technologies to collect certain information about your equipment, browsing actions and patterns, including information such as your IP address, browser type, operating system, the referring web page, pages visited, location, your mobile carrier, device information, search terms, and cookie information.

The technologies we use for this automatic data collection may include Cookies (or browser cookies), which are small text files stored in your web browser or downloaded to your device when you visit a website, which are then sent back to the originating website on each subsequent visit, or to another website that recognizes that cookie, and allow a website to recognize a user’s device.   

Data Collection Tools and Cookies 

We currently use the following types of cookies:  (i) Cookies that are strictly necessary: These are cookies that are required for the operation of our Site. These include, for example, cookies that enable a user to log in to our Site and to check if a user is allowed access to a particular service or content;  (ii) Analytical cookies: These cookies allow us to recognize and count the number of users and to see how users use and explore our Site. These cookies help us to improve our Site, for example by ensuring that all users are able to find what they are looking for easily; and (iii) Functionality cookies: These cookies are not essential, but help us to personalize and enhance your online experience on our Site. This type of cookies allows us to recognize you when you return to our Site and to remember, for example, your choice of language; and (iv) Targeting cookies: These cookies record the visit of a user on our Site, the pages a user has visited and the links a user has followed in order to enable us to make our Site more relevant to the users' interests.

We do not require that you accept cookies and you may withdraw your consent to our use of cookies at any time by adjusting your browser’s privacy settings. However, if you decline to accept cookies, some functionality on our Site may be disabled and you may be unable to access certain parts of our Site. Unless you have adjusted your browser setting so that it will refuse cookies, our system will issue cookies when you direct your browser to our Site. Cookies can be either session cookies or persistent cookies. A session cookie expires automatically when you close your browser. A persistent cookie will remain until it expires or you delete your cookies. Expiration dates are set in the cookies themselves; some may expire after a few minutes while others may expire after multiple year

We also currently use Web Beacons, or small electronic files (also known as clear gifs, pixel tags, single-pixel gifs and web bugs) that are tiny graphics with a unique identifier, similar in function to cookies, and are used to track the online movements of web users or to access cookies.

Third-Party Technologies and Advertising

Some content or applications, including advertisements, on the Site are served by third parties, including advertisers, ad networks and servers, content providers and application providers. These third parties may use cookies alone or in conjunction with web beacons or other tracking technologies to collect information about you when you use our Site. 

Unless expressly stated otherwise, our Site does not provide any Personal Information to these third parties. We do not control these third parties’ tracking technologies or how they may be used. If you have any questions about an advertisement or other targeted content, you should contact the responsible provider directly. 

Analytics

Google Analytics

How We Use The Data We Collect

We use the data we collect through your use of the Site to:

  • Provide and administer the Site; 
  • Communicate with you about your account; 
  • Manage your account preferences;
  • Improve our Site and develop new products, services, and features;
  • Monitor and analyze trends, usage, and activities in connection with our Site;
  • Detect, investigate, and prevent fraudulent transactions, abuse, and other illegal activities;
  • Perform accounting and administrative tasks, and enforce or manage legal claims; 
  • In ways that we may determine, in our sole discretion, is necessary to ensure the safety or integrity of our users, employees, third parties, the public, or our company.

Note that we may process your personal data for more than one lawful ground depending on the specific purpose for which we are using your data.

We retain the personal data we collect only for so long as reasonably necessary to fulfill the purposes for which the data was collected, to perform our contractual and legal obligations, and for any applicable statute of limitations periods for the purposes of bringing and defending claims.

Disclosure of Your Personal Data

We do not disclose your Personal Information except in the limited circumstances described herein.

We may disclose your Personal Information to:

  • Members of our corporate team to the extent this is necessary for the purposes of provision of services, customer management, customization of content, advertising, analytics, verifications, functionality and security, and compliance.
  • Our authorized service providers that perform certain services on our behalf. These services may include fulfilling orders, processing credit card payments, risk and fraud detection and mitigation, providing customer service, performing business and sales analysis, customization of content, analytics, security, supporting our Site functionality. These service providers may have access to Personal Information needed to perform their functions but are not permitted to share or use such information for any other purposes.
  • To a buyer or other successors. Should such a sale or transfer occur, we will use reasonable efforts to try to ensure that the entity to which we transfer your personal information uses it in a manner that is consistent with this privacy policy.

We also access, preserve and share your Personal Information with regulators, law enforcement or others where we reasonably believe such disclosure is needed to (a) satisfy any applicable law, regulation, legal process, or governmental request, (b) enforce applicable terms of use, including investigation of potential violations thereof, (c) detect, prevent, or otherwise address illegal or suspected illegal activities, security or technical issues, (d) protect against harm to the rights, property or safety of our company, our users, our employees, or others; or (e) to maintain and protect the security and integrity of our Site or infrastructure. In such cases, we may raise or waive any legal objection or right available to us, in our sole discretion.

Financial information that you have provided to us will only be shared with our third party processors in order to initiate and complete any orders placed on your account. 

With your explicit consent, we may share any data to third parties outside the scope of this Privacy Policy. 

We may disclose aggregated information about our users, and information that does not identify any individual, without restriction. 

How We Protect Your Information

We are based in the United States, and information about you will be transferred to, and processed in, the U.S. and possibly countries other than the country in which you are resident. These countries may have data protection laws that are different to the laws of your country and, in some cases, may not be as protective. 

We have taken appropriate safeguards to require that your information will remain protected in accordance with this Privacy Policy.  We employ technical and organizational measures such as firewalls and encryption that are designed to appropriately protect your information, that is under our control and that we process on your behalf, from unauthorized access collection, use, disclosure, copying, modification or disposal, both during transmission and once we receive it. We store all information that you provide to us on secure servers. However, no method of transmission over the internet or method of electronic storage is completely secure.

Our Site may contain links to third party sites or online services. We are not responsible for the practices of such third parties, whose information practices are subject to their own policies and procedures, not to this Privacy Policy.

Your password is an important part of our security system, and it is your responsibility to protect it. You should not share your password with any third party, and if you believe your password or account has been compromised, you should change it immediately and contact us with any concerns.

By using the Site you consent to the transfer of information that we collect about you, including personal information, to any country in which we, members of our corporate group (that is, entities that control, are controlled by, or are under common control with us) or our service providers are located.

Retention Of Personal Information

We will only retain your Personal Data for as long as necessary to fulfill the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.  The period for which we keep your Personal Information that is necessary for compliance and legal enforcement purposes varies and depend on the nature of our legal obligations and claims in the individual case.

Where we no longer need to process your Personal Data for the purposes set out in this Privacy Policy, we will delete your Personal Data from our systems.  Where permissible, we will also delete your Personal Data upon your request. 

If you have questions about our data retention practices, please send us an e-mail at business-reply@alphafitnessmen.com.

Your Choices and Rights

You have certain rights around the use of your data, including the ability to opt out of promotional emails, cookies, and collection of your data by certain analytics providers. You can update your account from within the Site, and can also contact us for individual rights requests about your personal data.

You can also choose not to provide certain data to us, but you may not be able to use certain features of the Site.

Rights that you may have, depending on the country in which you live, include:

  • Accessing, correcting, updating, or requesting deletion of your information;
  • Objecting to processing of your information, asking us to restrict processing of your information, or requesting the portability of your information;
  • Withdrawing your consent at any time if we have collected and processed your information with your consent. Withdrawing your consent will not affect the lawfulness of any processing that we conducted prior to your withdrawal, nor will it affect processing of your information conducted in reliance on lawful processing grounds other than consent.

If we ask for your consent to use your Personal Information, you can withdraw your consent at any time. Note that in case of a withdrawal of your consent you may no longer able to use several functionalities of our Site and our services.

You may, at any time, send us an e-mail at business-reply@alphafitnessmen.com to exercise your above rights in accordance with the applicable legal requirements and limitations. Note that some requests to delete certain Personal Information will require the deletion of your user account as the provision of user accounts are inextricable linked to the use of certain Personal Information (e.g., your e-mail address). Also note that it is possible that we require additional information from you in order to verify your authorization to make the request and to honor your request. We respond to all requests that we receive from individuals who wish to exercise their data protection rights in accordance with applicable data protection laws. 

Changes To This Policy

We may modify or revise this privacy policy from time to time. Although we may attempt to notify you when major changes are made to this privacy policy, you are expected to periodically review the most up-to-date version so you are aware of any changes, as they are binding on you.  If we change anything in our privacy policy, the date of change will be reflected in the “last modified date”. 

You agree that you will periodically review this privacy policy and refresh the page when doing so. You agree to note the date of the last revision to our privacy policy. If the “last modified” date is unchanged from the last time you reviewed our privacy policy, then it is unchanged. On the other hand, if the date has changed, then there have been changes, and you agree to re-review our privacy policy, and you agree to the new ones. By continuing to use the Site subsequent to us making available an amended version of our privacy policy in a way that you can easily take notice of it, you thereby consent to such amendment.

Enforcement; Cooperation

We regularly review our compliance with this privacy policy. Please feel free to direct any questions or concerns regarding this privacy policy or our treatment of Personal Information by contacting us. When we receive a formal written complaint, it is our policy to contact the complaining party regarding his or her concerns. We will cooperate with the appropriate regulatory authorities, including local data protection authorities, to resolve any complaints regarding the collection, use and disclosure of Personal Information that cannot be resolved by an individual and us.

No Rights Of Third Parties

This privacy policy does not create rights enforceable by third parties or require disclosure of any Personal Information relating to users of the Site.

Our Policy Towards Minors

Our Site is not intended for persons under the age of 18 or the applicable age of majority in the jurisdiction from which the Site is accessed.  We do not knowingly collect any information, including Personal Information, from minors. If you become aware that your child has provided us with Personal Information, please contact us at business-reply@alphafitnessmen.com. If we become aware that a minor has provided us with Personal Information, we take steps to remove such information and terminate that person’s account.

No Guarantee

We do not guarantee error-free performance under this privacy policy. We will use reasonable efforts to comply with this privacy policy and will take prompt corrective action when we learn of any failure to comply. We shall not be liable for any incidental, consequential or punitive damages relating to this privacy policy.

Contact Information

If you have any questions about this privacy policy or our information-handling practices, please contact us at business-reply@alphafitnessmen.com.


Thank you.